Shortcodes are simple set of functions for creating macro codes for use in CMS pages or blocks. If you are familiar with WordPress you must be aware about how placing ["gallery"] in your post content replaces this shortcode with real gallery. Similarly, Magento has it’s own shortcodes which you can use in Magento CMS pages, Product pages, Category pages or blocks. Magento shortcode syntax is fairly simple to understand as the real shortcode is placed inside double curly braces. The most common of all is
<a href="{{store url=""}}">Home Page</a>
In this the {{store url=""}} is replaced by actual store URL. Apart from that there are other
Magento shortcodes which i am listing below:

